Kiss Scholarships
Kiss teamed up with Choice e-prospectus to offer a series of grants in sound design, video production, web design and radio production to young people passionate about working in the media. In order for users to win the grants, Kiss created a club night that would use the winning participants entries in the various categories to help define its identity. Apart from being the destination for Kiss listeners to visit to participate in the competition, Kiss Scholarships had to fulfill a variety of other tasks; from building awareness for the new Choice website and the 35,000 courses available to 14-19 year old Londoners, to showcasing video content with Kiss team members explaining how they got started in the business.
Clicked were asked to create a ‘youthful’ site that would appeal to the younger end of Kiss Audience. The site had to feel relevant to the audience, so it was imperative that the design was pitched just right – a combination of ‘Kiss’ cool and design elements that nodded towards the new Choice London website. The result was a cool, fresh-looking website that was, simple to use, engaging and accessible.
Comments