Objectives
After the success of the Enjoy England project, Seriously Digital instructed Clicked Creative to work with them once again – this time on the Meet England website. Meet England is the corporate arm of Enjoy England and the organisation is focussed on helping business users find the best venues to host events and conferences throughout England. The site also offers important additional information that a business user might need – for example, accommodation or where to eat.

Solution
The client wanted a new website and CMS designed to make it easy for business users to explore different areas of the country to discover the venues that meet their needs.
Due to the huge amount of venue information and additional information that was involved, it was essential that the information architecture, wireframes and user journeys were well thought out before any design was begun. We organised the data in by region and city, and then applied the wireframes to this structure.
During the design phase, we looked to incorporate the strength of the Enjoy England brand, whilst ensuring that Meet England had its’ own clear identity. Once the designs were approved, we integrated the bespoke CMS our front-end design.

Homepage

Destinations page