Objectives
DJ Steve Smart is one of the Kiss rising young stars, hosting two premium weekend shows - Friday Night Kiss and Floorfillers, both sponsored by the new Peugeot 107. Kiss wanted Clicked to create a microsite for all things Steve Smart; a place where people would go to find out what was coming up on Steve’s shows, where he might be playing next and to read his blog.

Peugeot would also be conducting promotions and competitions throughout the year, and so entry mechanisms and information on these events would be housed on the site. We therefore needed to make the site easily updateable. We were also asked to create the Peugeot 107 banner advertising that would sit on the microsite, as well as the advertising supporting the competition that would be rolled out across the entire Kiss site.

Solution
After discuissions with the client, we felt that this project was an incredible opportunity for a new and exciting design departure from the current Kiss site. The Clicked design is sleeker, more modern and more in keeping with what Kiss is - a market leading brand.

Peugeot 107’s position as Steve’s premium sponsor was also factored into the microsite design, and alongside the content pages for Steve, we created a Peugeot 107 competition page that encouraged users to book a 107 test drive.

Steve Smart homepage

Peugeot Competition Page

300×250 banner

Steve Smart Bio page

FNK page