These days it’s not enough to have customers… You need Fans!
Fans are more than just customers
They want deeper engagement with the brands around them. They don’t want to be broadcast to – they want to be involved in a conversation. Fans are far more likely to recommend you, share things with you and stay with you for longer.
From websites to social networks and mobile platforms, digital media has changed the way that media businesses talk to their customers. To be successful in this environment, it’s key to create a clear digital strategy that ties your website, social and mobile activity together. Developing and executing effective digital strategies that build fans and grow our customers’ businesses is what we do.
We work with a whole range of clients in a wide range of sectors. From Magic FM, TalkTalk, Stylist Magazine, The Carphone Warehouse, The Body Shop, DK and PhotoBox we are experts in helping you turn your customers into fans.
It’s also what we’ve done for Kiss. By overhauling their digital communications we’ve built an NMA award winning portfolio, with flexible and engaging web properties, new digital channels (media player, social media pages, iPhone apps) allowing not only greater reach and audience interaction but new revenue opportunities.
The figures speak for themselves: over 420,000 Facebook fans (more than any other UK commercial radio station) and a significant revenue increase has seen Kiss become the most profitable station in the Bauer Radio network. This strategy has been so successful we’re now helping to roll it out across the entire Bauer radio portfolio.
If you’d like to meet see how we could help you turn your customers into fans call Matt Haslum on 020 7471 0550 or email matt@clickedcreative.com.